The Fusion Score is an overall measure of your business's online presence, combining your Review Score, Listings Score, and Social Media Score into a single metric. A higher Fusion Score indicates a stronger overall digital presence across these key areas.

How to Use the Fusion Score

  1. From the home page of the Consumer Fusion dashboard, you'll see your Fusion Score displayed as the first metric. Alongside it, you'll also see your Review Score, Listings Score, and Social Media Score, which are the three scores used to calculate your overall Fusion Score.


  1. Click View More on any of these scores to see additional details, review recommendations, and actionable steps you can take to improve that specific score.


  1. Clicking View More next to the Fusion Score will take you to the Fusion Score Summary page. Here, you can view a breakdown of the Fusion Score, Review Score, Listings Score, and Social Media Score for each business in your account.


By improving your Review Score, Listings Score, and Social Media Score, you'll increase your overall Fusion Score and strengthen your business's online presence. Regularly reviewing recommendations and taking action across each area will help you maximize your Fusion Score over time.


Reviews Score Factors

  • Review count

  • Star rating

  • Number of review sources

  • Amount of new reviews in the last 30 days

  • Review response percentage in the last 30 days

  • Review request volume in the last 30 days

  • Directory-specific factors (review count, etc) are measured on all connected directories, each directory has a different level of impact on the score. Google is weighted the highest for each of these

Listings Score Factors

  • Google connection to the dashboard

  • Listings data has been synced to Google

  • Listings data has been synced to the Directory Network

  • Business Details are thoroughly filled out in the dashboard, in order to be synced to public business listings. Each field on the Business Details form is counted as a factor, with those of highest importance like Primary Category having a higher level of impact

  • Number of photos

  • Number of new photos published in the last 30 days

Social Media Score Factors

  • Number of social networks connected

  • Follower count

  • Number of posts in the last 30 days

  • Number of social networks with a published post over the last 30 days

  • Reach Efficiency - the percentage of your followers that your posts reach